Location: London, UK
An exciting opportunity has arisen for a Media Solutions Lead to spearhead the growth of ATV solutions across the EMEA region. This newly created position is responsible for driving product and partnership strategies with a focus on CTV and cross-screen planning, activation, and measurement. The successful candidate will work closely with product, commercial, and trading teams to operationalise partnerships with ACR data providers, TV OEMs, and measurement solutions, bringing innovative media solutions to market.
Key Responsibilities Media Solutions Strategy
- Owns and drives the localisation of the ATV product roadmap, collaborating with global product leaders to identify areas for growth and innovation in the EMEA market.
- Influences the development of global ATV capabilities, including TV planning solutions, to maximise commercial impact across the region.
- Researches the TV and measurement ecosystem, mapping local EMEA partner capabilities to solution gaps and identifying investment priorities.
- Coordinates and leads exploratory data analysis projects (EDAs) with global centres of excellence to evaluate and onboard new or updated data partnerships.
- Scopes and delivers proof of concepts across the full campaign lifecycle—planning, activation, optimisation, measurement, and reporting.
- Manages relationships with key EMEA ATV partners across ACR/data, publishers, and measurement companies, acting as the leading voice of the region.
- Identifies and negotiates strategic partnerships to secure competitive advantage in ATV.
- Oversees partner onboarding, from contracting and integration through to outlining growth opportunities.
- Analyses adoption trends and surfaces insights that enhance the commercial value of partnerships and improve outcomes for clients and teams.
- Represents the ATV solution in the UK market at industry events and forums.
- Collaborates with global product teams to integrate EMEA ATV solutions into the wider platform ecosystem.
- Owns the UK ATV go-to-market (GTM) strategy, shaping positioning and messaging for different client segments.
- Contributes to the development of internal playbooks, training resources, and marketing collateral for ATV-related solutions.
- A minimum of 5 years’ experience in programmatic advertising, media strategy, or partnerships within TV, CTV, or data-focused roles.
- Strong knowledge of the EMEA ATV landscape (ACR, MVPDs, OEMs, measurement).
- Strategic thinker with advanced data literacy.
- Strong communicator and organiser, capable of managing multiple workstreams cross-functionally.
- Experienced in leading EDAs, defining client use cases, and collaborating with data analysts and scientists.
- Comfortable engaging with emerging technologies such as APIs, data science, machine learning, and AI.
- Collaborative team player with a proactive and growth-oriented mindset.
Benefits
- Hybrid working environment
- Comprehensive onboarding and training
- Internal and global mobility opportunities
- Competitive healthcare benefits
- Bonus and performance incentives
- Generous PTO and paid parental leave, plus additional cultural or inclusion leave
- Employee resource groups that connect teams and support communities
The employer is proud to be an equal opportunity workplace. Diversity and inclusion are embedded in the culture, ensuring all employees feel a sense of belonging and have the opportunity to thrive.
