​Overview

Through consistent innovations and a commitment to driving human progress, Ford has been defining the shape of the automotive industry for over one hundred years. To continue its mission of building a better and more mobile world, Ford is leading change across the increasingly electrified automotive landscape.

Challenge

Ford needed to fill project-critical positions on a tight schedule. In a competitive talent landscape, project timeframes can begin to suffer. To reduce their time to fill and retain a high-quality of hire, Ford turned to the team at Trust in SODA for support.

Solution

Trust in SODA combined localised market expertise with their global community network, enabling the team to quickly identify technical candidates whose vision and skillsets aligned with Ford’s mission. Through a community-led approach to hiring, Trust in SODA broadened the talent pool to ensure prospective candidates represented a diverse range of backgrounds and perspectives, acting as cultural contributors. By serving as an extension of Ford's team, Trust in SODA were able to attract and maintain top-quality candidates through targeted thought leadership campaigns.

Testimonial

‘TIS has been a valued addition to our program. The contacts are very professional, the timing and communication are flawless, and the “above and beyond” approach to the client is consistent, even with changes in the POCs.’ – Celeste de le Roche, Programme Director on behalf of Ford Motor Company.

Impact

• 3 CVs sent to every role 

• Helped them to build diverse technical teams, attracting and retaining a range of women developers

• 100% of Contractors Extended beyond their initial assignment